Search engine optimization strategies, Google algorithm updates, and how to rank and get found.
685 articles
We know that the internet is full of blogs and articles and there are people who want to link back to those articles as well. However, the SEO community is also filled with people who are using every tactic they can to build links to reputable sources. As we all know, link building is one […]
Google’s Search Console is currently used by millions all over the world and while we know that the general public does not use it, the site developers and maintainers totally love to use the platform. This is because of the features that are available inside the Google Search Console that lets you
Bing is a search engine which is owned, developed and maintained by Microsoft. We can also say that it is the closest competitor to Google Search that you can find on the internet. However, that is not to say that Bing and Google Search are actually close in terms of traffic. What we mean to [&helli
While there were every indication of an update from Google and there was even a hint of it from them, it is now confirmed that there was no update in February from Google related to Core Search. As you might have seen, there was a January 2020 Core update which was released at the start […]
We have seen from last year that Google is announcing their latest algorithm updates which may have hit their search engines or are going to be deployed in the next day or so. However, it is still seen that some minor updates are not announced but their effect is seen on various search engine tracke
You must have heard that everyone and everything comes under SEO even if they like it or not. Basically, any product which is online needs to do SEO or search engine optimization as long as they want to come in search results. If they don’t want then there is no need to do SEO at […]
At the beginning of this year, all the SEOs around the world were surprised to see a new Google update rolling out which is now known as the January 2020 core update. Also, the update was understood to be important and many of the websites have been affected by it. A most famous instance of [&hellip
If you are in the SEO industry, you must have heard a common complaint from many people which is that their context is not being indexed. There are also cases where the content is being indexed but not at a rate which is acceptable. Googlebot might be taking time to index content inside search and [
You must have heard that Google updates released a few times every year are quite dangerous for websites around the world. Also, we know that not even major websites are spared by these updates and the small ones have everything to gain and nothing to lose when an update arrives. Therefore, we know
One of the changes that have favoured publishers in recent times by Google has been the introduction of featured snippets. Now, you would assume that having a featured snippet of your website is a matter of authority and it does bring more traffic and clicks too. Basically, a featured snippet is the
You must have seen our report where we had mentioned that Google is testing a new kind of search result layout on the desktop with favicons on left of title and URL. However, we know that this will not be new for people who were already using it on mobile search as they were present […]
You might have noticed inside Google search from quite some time that there is a new snippet shown as a highlight which is called a featured snippet. Now, it is also known that getting your site featured in the ’featured snippet’ is a privilege in its own. However, we had also seen that sites that [
One thing that we have observed in the SEO industry is that users have started to care more about their privacy. We know that there is one search engine out there which focuses on the privacy of its users named as DuckDuckGo. However, we know that people think Google is exactly the opposite of what
There has been quite a talk lately about the fact that what we see inside Google search results are organic results as well as inorganic results. Basically, organic results are the results you see which are there according to the Google algorithm’s understanding of where those articles should rank.
One thing that we have seen from the last year or so is that Google has started to announce the updates it will roll out prior to the release. However, we have also seen that if Google announces an update, it is generally big and affect each and every website on the internet which has […]
One of the best things regarding the SEO industry is that there is no correct answer to a particular question barring certain queries. This means that everyone has their own opinion regarding something and they also make others believe them as well. Now, we are talking about Bing’s Frederic Dubut wh
There are several types of content when it comes to a website while there are few core types of categories for the content. One of them is permanent content which means it does not change and is static. The other types of content are evergreen content which means it can be relevant at any point [&he
One of the things that we have to do as SEO professionals or even site owners, in general, is to migrate sites. This might be because we have to change the domain registrar or that the domain has expired and we need to renew it on another registrar for saving money. It might also be […]
One of the best ways in which you can make sure that your website does not have broken links if you have removed certain pages from your website for some reason is to make those pages give a 404 error. This tells the users as well as the search engine bots that the content on […]
You might have noticed that the world of SEO is constantly evolving. Of course, this is the reason why we have the constant questions of the future in SEO and “Is SEO dead?” and that you can’t use it as a business for a long time. While those are just fear-mongering tactics to make people […]
One of the things that you might have already heard a lot in the SEO industry is optimization. Well, SEO is itself an optimization where the full form of SEO is search engine optimization. Basically, if you are performing SEO then you are optimizing the content for different search engines around th
One of the biggest reasons why SEOs are said to be the most important in ranking a website is because they know what needs to be done to improve the rankings of a website. Now, one of the first things that will be told to you whenever you start a new website is that your […]
We see that there are a lot of different jobs in the field of website development and SEO which start from content writing, digital marketing, website admin and then comes the biggest of them all which is to become an SEO. Basically, an SEO professional is someone who takes care of your website’s ra
In the world of SEO, you might be aware that there are various terms which not everyone would be aware of. One of those terms is an E-A-T score which basically stands for Expertise, Authority, and Trust. This score is basically a way for Google to understand the different aspects of a website. In te
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