Ishita covers e-commerce, social platforms and the tools online sellers use to grow their stores and audiences.
Google says that websites can run into problems in case they hide their content behind captchas. It bars the web crawlers from seeing the content behind it. Google bot refuses to interact with anything else while crawling over a webpage. In case it lands on a page with captcha blocking on the main c
Google’s John Mueller answered a question on how to know if a Page Experience Update is affecting your search ranking. He further explained what to watch for to understand whether CWVs ranking factors are impacting your search rankings or not. A person has shared that their site lost 20% of the orga
Google is now negotiating a deal with Instagram and TikTok. It will index Instagram and TikTok for their content in search results. The information has early details of Google’s talks with ByteDance and Facebook. Facebook and ByteDance are the parent companies of Instagram and TikTok. Three people w
Google has recently announced that it will roll out its advertiser pages. It will allow users to learn better about advertisers before they visit their site or make any purchases. The new advertiser pages will include an enhanced ad disclosure for the advertisers. The disclosure will come to the sur
The news is surfacing about the new WordPress Ninja Forms vulnerability. The popular WordPress Ninja Forms has patched two vulnerabilities. It is affecting more than 1 million WordPress installations. This represents another list of REST API which is related to the vulnerability. These are coming un
Google has revealed some of the new information on its page title update. It has further explained why it replaced some of the titles while keeping the others. Google rolled out its page title update last month. It has replaced less pass than 20% of titles in SERP. Google has added those texts that
Facebook is now rolling out new and free paid business tools. This tool will help the business to find new leads and to connect with them easily. Facebook has announced new features which will come up next year. Hence the platform is currently testing its features. Facebook is now updating all its c
YouTube comes off with its most detailed explanation regarding its recommendation engine. Also, it puts some light on how it chooses videos to display on your home page. To demystify the recommendations on YouTube, the company’s VP of Engineering published a blog post and video Q&A. It has addressed
Google Ads recently announced that it will now consolidate Smart display and Standard display for its campaign options. The announcement from Google notes that advertisers will still use manual or automated solutions. However, the options will now be available within one type of campaign. During the
Shopify is working on making this easier for eCommerce store optimization for international markets using one site. Up to now, if a business wanted to reach out to the global market, they had to sell on a specific marketplace or via another retailer. Shopify introduces a new solution, Shopify Market
Google has recently published a short video. It has answered if website themes can affect SEO or not. The video host John Mueller said yes. A website theme will affect a site’s SEO. He has also noted how this can happen. Mueller said it is easy to consider website themes just as a bunch of […
YouTube is now working on lowering its eligibility criteria for community posts. It will offer more creators easy access to a tool that will make their connection easier with their audiences. Previously YouTube channels had to work with a minimum of 1000 subscribers before publishing any of their co
Microsoft Ads had recently announced that they would move to a new feedback platform in October. They are aiming that this platform will help Microsoft to listen and gather better feedback. At the same time, it will help to push the feedback to their engineering teams for action. In the current tool
To support the diverse businesses and to better address the need for cash flow, Facebook is offering new ways to access funding. Now businesses can connect with business resources and groups or networks. Many small businesses are still dealing with financial struggles. As per a report from Facebook,
YouTube is now adding up five features for its video creators. These features will offer better viewer insights. At the same time, users will get better control over the ads and video chapters. The new capabilities are trending hashtags, AdSense blocking controls, evergreen video insights. There are
WordPress.com parent company Automattic took over Jetpack. Jetpack has taken over the acquisition of the popular Social Image Generator. The plugin auto-generates attractive social media images. It is so popular that in seven months, it has gained its acquisition. It will now be integrated as part o
John Mueller of Google confirms that it will still use the original page title for the web pages for its ranking purpose. This will take place even if it gets replaced with SERPs. Mueller answered this during the Google Search Central SEO hangout on Sep 3. A question came to the surface regarding th
The Chief executive officer of Twitter, Jack Dorsey, previously stated that this platform had not moved much quicker when it comes to launching products. The brand is quite vocal about its product roadmaps. Also, it discusses tools that are still in concept and may never reach the point where they h
An update is rolling out to Google News. It enables Google News to send users directly to the webpage of the publishers rather than directing them to an AMP page. The platform has announced earlier this year that it would start supporting non-AMP content in Google News. It would be a part of the pag
There is a new announcement surfacing over the WordPress parent company. Automattic, the parent company of WordPress.com. Jetpack, Akismet, etc., has recently acquired Frontity. This announcement is stating that this acquisition will benefit open-source WordPress CMS. It will benefit the further goa
LinkedIn stories are now following the path of Twitter’s Fleet. The company recently announced that it would remove stories at the end of this month. Stories are not at all a one-size-fits-all kind of feature that can bring instant success on social media. LinkedIn has discovered that users simply l
Google recently came up with an announcement that it will no longer allow the creation of Expanded Text Ads. It will be in effect from June 2022. This announcement is coming after the transition of the default ad creation type in UI from ETAs to RSAs this year. Advertisers have already started to sp
The head of Instagram, Adam Mosseri, recently explained how Instagram ranks on search results. He also shared some of the best SEO practices for Instagram. Mosseri previously talked in detail about how the recommendation algorithms on the Instagram surface the contents on the main feed, reels, stori
Google’s John Mueller says that SEOs that use fake Lighthouse scores can’t help their websites to secure any higher rank. For business owners, it is very crucial to be sure about the authenticity of those services that promise to boost the SEO with Lighthouse tricking. Mueller has addressed this poi
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